Print + Publication Design
Client: Three Rivers Land Trust
Landmark Magazine
Spring 2024
Field Notes Magazine
Fall 2024
Sponsorship Packet
Love it here? Keep it here.
The Sponsorship Packet is an important fundraising tool used by the Three Rivers development team. Its purpose is to showcase sponsorship opportunities throughout the year and to encourage support from local businesses.
Gamifying Conservation
It was a simple idea - use beer coasters at local breweries to spark interest in conservation.
The initial request was simple, too - slap together some graphics and a catchy message alongside a QR code and call it a day. Sure, it could have been effective if done well - after all, simplicity is the ultimate sophistication.
Sometimes.
Other times, it’s boring.
The bar isn’t the place for boring. Bars and breweries are where grown-ups go to play; they’re places for connection, conversation, flirtation, laughter, TMI oversharing, and above all, FUN. Therefore, the way I saw it, our coasters had to be all of those things and more.
Find Out how to play
The Conservation Game
What I eventually came up with was a slightly scandalous, occasionally naughty, potentially embarrassing, PG-or-R-rated-depending-on-how-you-play-it, fill-in-the-blanks coaster drinking game in the style of Cards Against Humanity.
Although it was inspired by - and bares some resemblance to - said infamous card game, it is by no means identical. In fact, I spent many days researching similar games to make sure my questions weren’t accidentally reproducing or plagiarizing them. I wanted something that we could own 100%, so it had to be original.
The result? An engaging, funny, flirty, totally TMI, bar-appropriate fundraising tool that promotes conservation awareness through entertainment and direction interaction.
Dove Hunt T-Shirt
Vintage style for modern hunters.
The Three Rivers annual dove hunt is one of their biggest and most popular events. With record turnouts expected for the 2024 hunt, I wanted to pump it up in the fashion department.
This original design was inspired by the beautiful Peters High Velocity shotgun shell boxes from the 1950s. A good number of our attendees remembered using these very shells as young men and women, and the younger shooters dug the retro aesthetic.
Did you know?
For the hunting-illiterate (like me), there’s a pun hidden in the design. The word “leading” in “leading the way” can also refer to “leading a shot”, a hunting term used to describe the act of aiming slightly ahead of a fast-flying bird. The more you know!
